international Franchise in Georgia
Become part of the global team
Receive a consultation from the Head of Franchising
History
Legacy of Innovation: From Kansas to Space
Legacy of Innovation: From Kansas to Space
Founded in 1958 by brothers Dan and Frank Carney with a $ 600 loan, Pizza Hut revolutionized the pizza industry by creating the iconic "Pan Pizza" and becoming the first brand to deliver pizza into space (International Space Station, 2001).
Today, as part of Yum! Brands (the owner of KFC and Taco Bell), Pizza Hut operates 20225 restaurants in over 100 countries.
Pizza Hut combines the heritage of a global brand with cutting-edge growth strategies, ranking 14th in Entrepreneur’s 2025 Franchise 500.
Pizza Hut combines the heritage of a global brand with cutting-edge growth strategies, ranking 14th in Entrepreneur’s 2025 Franchise 500.
Global Dominance Local Opportunities
Market leadership
The second-largest pizza chain in the world by revenue
Market potential in Georgia
The popularity of pizza in Georgia is growing annually. Pizza Hut offers the chance to take advantage of a market that has not yet received sufficient attention, leveraging the experience of Yum! Brands
Various restaurant models for scaling
Choose one of four models: dine-in restaurant, food court, express restaurant or dark kitchen, to suit urban and suburban living conditions in Georgia
Advantages of Pizza Hut brand
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Professional logisticsA centralized logistics system ensures 100% compliance of ingredients across all points, reducing waste and costs. Franchisees benefit from wholesale purchasing, lowering COGS compared to independent pizzerias - Operational excellence based on the latest technologiesProprietary platforms such as Hut Bot, Hut University, XM, and others (used by over 40 million customers worldwide)
- 5-STAR
SystemOperational excellence through cleanliness, hospitality, accuracy, service, product quality, and speed - a system refined over 60 years and evolving each year based on consumer and market values
Your pizzeria could look like this
Become part of the global team
Unique Franchisee Support
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Opening Preparation- Assistance with selection, analytics, and approval of the most successful locations and potential sites for future openings.
- A certified and experienced designer will create the complete project for the future restaurant.
- Consultation and assistance in controlling construction and repair works.
- The opening team for your business and consulting on all launch matters.
- Training
- Franchisees receive a complete set of documents and tools for training. Initial training for your team is conducted by Management Team specialists personally.
- Practical training is available in both Russia and neighboring partner countries for the convenience of Franchisees.
- Access to the educational online platform for your employees, regularly updated by the Global Headquarters, with the possibility of translation into the local language, using both AI technologies and personal training center support.
- Ongoing Support from the Management Company after Launch
- Constant operational support:
- Comprehensive marketing:
Financial Transparency and Profitability
Franchise Fee
$32,800 / restaurant
Royalty
6% of revenue
Marketing Fee
At least 2% of revenue is directed by franchisees for local marketing development
Your success is our recipe
four models to open
DINE-IN
- Full value dining room with seats, designed for a large flow of guests dining in the restaurant
- S space 80 - 250 m²
Express
- Dining zone with a minimum number of seats, focus on delivery and takeaway orders
- S space 60 - 80 m²
Food court
- Focus on delivery and takeaway orders
- S space 60 - 80 m²
Dark kitchen
- Work in delivery format only
- S space 50 - 60 m²
Why franchisees choose Pizza Hut worldwide
Brand value
92% recognition among the population of Georgia under 35 years old (Yum! 2024 research)
Innovative menu
Launch of new products, collaboration with well-known brands, partnership with leading manufacturers and suppliers
Crisis-resistant business model
During COVID-19, 78% of Pizza Hut franchises remained profitable due to modernization of contactless delivery and timely changes in logistics costs
Hurry up— a limited number of territories
are available!
are available!
Next Steps:
Send an application to marina.smirnova@pizzahut.ru
Conduct an introductory call with representatives of the team responsible for market development
Secure your territory by signing the Agreement and making the franchise fee, starting the territory preparation process for opening
“
We do not just sell pizza - we sell proven systems. Your success is our recipe.
Submit an application
We would be happy to consult on opening a franchise in your city.
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